Kia ora, welcome to URBA VISTA.
What started at local markets around Auckland and Tauranga grew from a simple idea: high-quality sunglasses in New Zealand shouldn't have to be overpriced.
Our mission is straightforward — to offer good-looking, better quality,reliable sunnies made for everyday life under the NZ sun.

Nothing overdone. Just the perfect shades for the beach, the city, and every road trip in between.

Urba Vista Mason classic urban square polarised sunglasses in classic onyx black frame with gradient grey lenses, UV400 protection. 

LUCY/Onyx Black 

$80.00 NZD
Urba Vista Oliver intellectual round polarised sunglasses in gradient forest & black frame with gradient smoke lenses, UV400 protection. 
Urba Vista Ethan signature square polarised sunglasses in deep navy blue frame with warm walnut brown lenses, UV400 protection. 
Urba Vista Finn casual round polarised sunglasses in honey tortoise frame with rich chestnut brown lenses, UV400 protection. 

FINN/Brown

$70.00 NZD
Urba Vista Blake round polarised sunglasses with translucent amber brown frame and warm tea lenses, featuring UV400 protection for NZ and Australia sun.

BLAKE/Warm Tea

$50.00 NZD
Urba Vista Hudson square mens polarised sunglasses in matte charcoal black frame and warm brown lenses, premium UV400 protection.

HUDSON/Dark Tea

$55.00 NZD
Urba Vista Leo clear round modern polarised sunglasses in crystal clear frame with light brown lenses, UV400 protection. 

LEO/Light Brown 

$50.00 NZD
Urba Vista Jasper retro round polarised sunglasses in dark tortoise & black frame with yellow brown lenses, UV400 protection. 

JASPER/Stripes Tea

$55.00 NZD
What Is UV & Why Does It Matter?

Ultraviolet (UV) radiation is invisible energy from the sun that can damage your eyes over time. In New Zealand, UV levels are among the highest in the world, even on cloudy days. Long-term exposure may contribute to eye strain, premature ageing, cataracts, and lasting eye damage. Quality UV-protection sunglasses help shield your eyes during everyday driving, walking, and outdoor adventures.

UV Exposure and Eye Diseases

Long-term exposure to ultraviolet (UV) radiation is a proven risk factor for several serious eye conditions. According to the World Health Organization (WHO), UV exposure contributes to up to 20% of cataract cases globally, making it one of the leading preventable causes of blindness. It is also linked to pterygium (a growth on the eye surface), photokeratitis (sunburn of the eye), and macular damage over time. In high-UV regions like New Zealand, consistent UV protection is strongly recommended to reduce cumulative eye damage throughout life.

Why UV Protection & Polarised Are Essential

In high-UV environments like New Zealand, daily eye protection is not optional—it is necessary for long-term eye health. UV protection sunglasses block up to 99–100% of harmful UVA and UVB rays, helping reduce the risk of conditions such as cataracts and photokeratitis over time. At the same time, polarised lenses reduce intense glare from roads, water, and reflective surfaces, improving visual clarity and reducing eye strain. Together, UV protection and polarisation provide both invisible protection and immediate visual comfort, making them essential for driving, outdoor sports, and everyday sun exposure.

Weekend Market Vibes

Read More
Comfortable fit sunglasses for daily routines

FENG/Black Grey

$60.00 NZD
JACK/Transparent Black
Everyday unisex sunglasses for city and beach wear

TITAN/Green Grey

$60.00 NZD
PC lens sunglasses unisex round sunglasses for urban fashion

EMBER/Green Green

$55.00 NZD
round polarised sunglasses in NZ polarised
sunglasses for men for daily wear in NZ side view
ALLEN/Dark Green

ALLEN/Dark Green

$70.00 NZD
ZHANG/Grey Silver

ZHANG/Grey Silver

$50.00 NZD

Build For Fishing & Hiking

POLARISED & 100%UV PROTECTION

Shop Now